Business Banking

Zoning laws play a major role in where you set up and conduct your business. Being aware of what is in force in your area will save you money and…

Leveraging social media marketing can increase your customer base significantly. According to the Pew Research Center’s 2018 Social Media Fact Sheet, social media usage among American adults has grown from…

A widely recognized concept in marketing circles is customer lifetime value (CLV); however, not many business people without a marketing background understand what it is exactly or how to measure…

Making sure you have enough working capital to handle payroll and stay current with your suppliers is a never-ending challenge for many types of businesses. Exploring alternative ways of financing,…

Making an offer and negotiating pay with an ideal candidate can be a trying situation. On the one hand, you want to make the best offer possible. On the other…

At a certain point, every businessperson needs to know what his company is worth. While it might sound simple, accurate business valuation is quite complex. No prospective buyer is going…

An effective branding strategy makes your business stand out in a competitive marketplace. Online, it helps you cut through all the competing hoopla to get attention from your audience. Without…