Empowering Your Business

We have business banking services to support you.

Business Knowledge Hub

Get financial insights, advice and business education to help you run your business.

Branding Your Business

An effective branding strategy makes your business stand out in a competitive marketplace. Online, it helps you cut through all the competing hoopla to get attention from your audience. Without…

Partnership Pros and Cons

Are you thinking about forming a business partnership? Starting a business with a partner affords many benefits. In a perfect world, that means sharing the expenses, ideas, workload, responsibilities, and…

Sales Volume Required to Break Even

The break even point for a product or a business is the point where sales revenue equals your fixed plus total variable costs. If you are below the break even…

Using Credit Cards for Financing

To propel your startup into the marketplace, you need working capital. It is hard to ask friends and family to get onboard on a speculative venture, even if you are…

Gross Margin Analysis

The gross margin of a product is measured by subtracting the cost of goods sold from the selling price. Cost of goods sold includes all costs associated with producing the…

Business Inventory Requirements

Managing the inventory of a business is an important. Having insufficient inventory on hand can often result in lost sales and dissatisfied customers. But having too much inventory on hand…

Measuring the ROI of Your Marketing Budget

These days, small businesses are under more pressure to prove ROI or return on investment of their marketing budgets. That means marketers have to track performance through more than site…